Authena and Lonza
join forces in crop protection innovation
"Our collaboration with Authena is all about trace, shield and manage. We have chosen Authena for this project because it impressed us with its innovation, technology, agility and speed"
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reinvent your brand experience
& protect your perfumes, reputation & customers
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We combat illicit trade
and partner with brands for the Sustainable Development Goals
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Luxury Innovation Award Winner for:
SUSTAINABILITY
BIODIVERSITY
SOCIAL RESPONSIBILITY
Luxury Innovation Award Winner for:
SUSTAINABILITY
BIODIVERSITY
SOCIAL RESPONSIBILITY
Authena & Tavar
join experience & innovation
"This exciting collaboration will help us grant traceability and protect the Made in Italy's excellence and authenticity"
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TOP 100 SWISS STARTUP AWARD
Humble and proud to be the winner of the TOP 100 Swiss startup public voting award. Thanks to our wonderful tribe that has been supporting us all the way. You are the heroes of the journey to make the world a more transparent, connected and Authentic place.
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Winner of the
TOP 100
Swiss Startup Award
Public Vote
We believe in a
future without Counterfeiting and Frauds
We revolutionize how brands protect their products, their reputation and their customers.
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Selected as TOP PICK
in the category blockchain
at TechCrunch
Disrupt Berlin 2019
PRODUCT AUTHENTICATION AND BRAND PROTECTION
Today many companies and manufacturers are plagued by traceability and counterfeiting problems
we revolutionize how brands protect their products, reputation and customers
Poor or absent traceability systems, smuggling and counterfeiting damage the whole value chain as they:
- Threaten brand name and reputation
- Reduce authorized sales
- Trigger the cut of funds destined to R&D
- Endanger the health of end-users
- Increase environmental risks for water, soil and wildlife
- Cause the loss of jobs and lower governments’ tax collection
ANTI-COUNTERFEIT SOLUTION
AUTHENA technology framework
- Plug & Play. Open to be integrated in B2C environments and in the most complex B2B setups
- End-to-end. Prevents counterfeiting, grants traceability and revolutionizes brand experience
Our product authentication solution is flexible and fully scalable
Our base authentication technology is built on a synergy between:
BLOCKCHAIN VERIFICATION
To store and verify product info, proof of authenticity, and change of ownership, ensuring data transparency and allowing digital audits
NFC PRODUCT TAGS
Near Field Communication physical/digital seals permanently linked to products, featuring fraudulent refilling and dilution protection
We combine and integrate different technologies and IoT devices to create the best possible version of Authena technology framework to fulfill our customer’s needs.
NOW IS THE TIME
Now more than ever you need the support of Authena for your business
Illegality threatens the achievement of the UN SDGs. Illicit activities deny governments of incomes destined to investments in public services, increase job loss and damage human lives and the environment
The recent wide adoption of NFC technology in fields that require high levels of security such as electronic passports and "contactless" credit cards proves the reliability of this solution
The ecommerce exponential growth due to COVID 19 pandemic triggered unscrupulous illicit behaviors and has caused an unprecedented increase in smuggling and forgery operations
Consumers are increasingly concerned about information, transparency, traceability and sustainability of their purchases. Tell them the story and prove them the impact behind your products
We created a platform to tag, track, & prove the authenticity of high value products
Our Product authentication Tag
Our patent pending NFC tag uses encrypted blockchain technology. This makes our authentication solution tamper-proof. The label allows you to track your product from production to consumption and features re-filling protection and anti-peeling.
A tap of a smartphone instantaneous connection
Our app or a direct NFC connection grants instant access to product history, sustainability certifications and proof of authenticity. Faster and safer than any solution based on QR code or image recognition.
Meet The Team
Our team is led by executives with years of industry experience and entrepreneurship
PANZAVOLTA CEO
Executive. 18+ y in Operations and Marketing in GE, Honeywell, Alstom. P&L up to $300M. Former Head of Innovation. EMBA University of St. Gallen
FANTINI Board and Chief Product Officer
Serial tech entrepreneur and angel investor. SICTIC board member and jury President. BoD and CEO Spectas, ScaleTools, CloudBroker.
BOYLE Strategy advisor, USA
Experienced CIO/COO, Fortune 100 executive, startup advisor. 30 y in tech startup & venture capital.
RICCO-RODGERS Board Member, CMO
Executive. 20+ y Digital transformation, products dev and strategic planning. AI, Blockchain, IoT & Advanced Analytics.
BRUN Perfumes & Luxury Business Dev
Director Global Executive Ms of Luxury Management (GEMLux) (Polit. Milano). Expert of quality & supply management in luxury markets.
PONOMAREV Technical Lead
12y as technical project leader. Projects in different areas: audit, visualization of big data, images processing.
TACCONELLI Operations Manager
Expert in the premium food & wine productions. Author of a wine dictionary. MS in Food & Wine technology & economy
KOCEMBA CFO
Executive. 15y in industrial sector in Finance and Operations. IEMBA HSG
FORNAROLI Supply Chain & Logistic Advisor
Executive. 25y supply chains with international corporations and startups in the hi- tech, FMCG, industrial, fashion & retail.
SHVETSOVA QA Engineer, Project Manager
4y as QA engineer. Experienced in testing processes & functional testing, MS in supply chain management.
LAUCHENAUER Agriculture Advisor
Angel Investor. 25y in supply chain & operations in Givaudan, Syngenta and Monsanto.
BUCHANAN Blockchain Advisor
Member of the original Ethereum team as COO Europe. Executive VP Web3Foundation.
REY GAIDO Operations Manager
Tech-savvy lawyer, experience in Blockchain projects. 10+ y leading major industrial contracts at YPF
FARAH LATAM Business Dev & sales
Exec. with 25 y in business dev & marketing, large experience in Syngenta, Dupont and Monsanto
KOPYCHKO Full Stack Web developer
5y experience, 2 years as Lead Dev. Diverse technologies stack including Ruby, JavaScript, TypeScript, Java, Ruby on Rails, Express, Angular, React, SQL, MongoDB. MS in Applied Mechanics.
KOMAROVA Lead QA engineer
QA engineer with 9 years experience, 6 years as a QA Lead. Certified ISTQB Tester. MS in Computer Science.
DZHURA Full Stack Developer
3y as Full Stack Developer & Team leader. Experienced with RoR, Angular, NodeJS, AWS. MS in Cyber Security.
KURINNOY Full Stack Developer
3y as Full Stack Developer. Experienced with Angular, NodeJS, WordPress, AWS. MS in Computer Science.
KORNIIENKO Full Stack Developer
2y as Full Stack JS Developer. Experience with TypeScript, NodeJS, React, Angular, AWS. MS in Engineering Technology.
HOLYSHEVSKYI iOS Developer
6y in iOS mobile development. Experienced with Objective C, XCode, Interface Builder, Instruments, Cocoa Touch and other iOS dev tools. MS in Computer Science.
SCHERBININ Android Developer
3y in Android Development. Experienced with Kotlin, Java, XML, Python, Google and Firebase APIs, Material Design. MS in Computer Science..
KRYVENKO Junior QA engineer
Experienced in manual testing of web and mobile software. MS in Applied Linguistics.
LUC Junior Full Stack Developer
Experience with Java, Python, Angular and NodeJS. MS in Cyber Security.
MILENOVIC Internet of Things Advisor
Industrial Internet of Things expert. Tech Entrepreneur. 20y in Industrial Product Development
OSWALD Innosuisse Coach
CEO Innovationfund SZKB. Coach, Angel Investor & Advisor to top Swiss startups
“We have chosen Authena for this project because they impressed us with their innovation, technology, agility and speed. We see this as the first step towards a platform technology that will allow us to better serve our customers by providing enhanced security, information and value.”
“Traceability and Authenticity is what Authena’s technology brings to the world of Luxury and to the safeguard of Made in Italy”.
In the luxury sector, when thinking about the most critical assets to protect, at the top of the list there certainly are Intellectual Property Rights. The technology provided by Authena is the most secure safeguard in this field.
“Authena App is very useful because it allows us to transmit our passion and certifies the authenticity of our wines.”
“To earn your consumers’ trust you must be authentic and consistent over time. This can be communicated trough the technology provided by Authena”
“We are so glad to be part of this great Swiss project.”
“Authena protects our brand every step of the way, providing technological solutions for our wines.”
Authena in the news
Latest Articles and Tweets
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In 2019, Deependra Pandey founded the Luxury Venture Group (LVG), a first-of-its-kind Swiss incubator dedicated to the collaboration between startups operating in the luxury space, established luxury brands and investors.
Geneva, 28 August 2020 – A grand finale! The 4 winners out of 149 applicants from 34 countries around the world were announced for the first ever edition of the Luxury Innovation Award™ in 2020 organized by Luxury Venture Group (LVG).
Authena Blockchain Product Verification Watch Video
The Luxury Innovation Award is a global contest for the emerging luxury startups developing innovative solutions for the luxury industry. The competition is organized by the Luxury Venture Group, a Swiss-based incubator,