protectauthenticity

Nov 19
Thursday, Nov 19, 2020 , Alessandro Tacconelli

Lonza joins forces with Authena to improve traceability and authenticity in crop protection

As in every other sector, relationships in the crop protection industry depend on trust. Farmers need assurance that the products they are using are genuine, and that they can be guaranteed to receive a reliable future supply. Manufacturers, meanwhile, want to help customers use their goods and services correctly, safely and in the most efficient […]

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Nov 18
Wednesday, Nov 18, 2020 , Alessandro Tacconelli

The mystery of the fake Tignanello and the Sassicaia counterfeiting operation

It seems unreal, but after all the troubles this market went through, wine fraud is still an extensive issue! According to a study conducted by the EUIPO (European Union Intellectual Property Right Office), counterfeit spirits and wine cost the European economy € 2.7 billion a year. (1) Additionally, it is estimated that legitimate wine and […]

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Nov 12
https://authena.io/wp-content/uploads/2020/11/Rudy.jpg
Thursday, Nov 12, 2020 , Alessandro Tacconelli

The king of wine counterfeiting is free and (maybe) back to business

Rudy Kurniawan, the worldwide known wine fraudster, has been released on November 6, after spending 7 years in prison for his millionaire scams. How to protect your brand against counterfeiting?

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Oct 16
Friday, Oct 16, 2020 , Alessandro Tacconelli

Illegal agrochemical products. Numbers, risks and solutions

It is not just about the vegetable soup you might eat once a month, it is also about the wooden table on which you eat the soup, or even the cotton shirt you are wearing every day. Now think about all the staple crops in different areas of the world and the ones that are […]

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Oct 12
Monday, Oct 12, 2020 , Alessandro Tacconelli

Blockchain-based traceability for the Food & Beverage sector. The QR code deception

Nowadays, when it comes to produce and sell food and beverages, traceability represents a fundamental requirement. Before becoming an advertising stunt, we must say that the “ability” to “trace” food along the supply chain till the point of sale is mandatory by law. However, following product’s path from the production site to the shelves of […]

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Oct 07
Wednesday, Oct 07, 2020 , Alessandro Tacconelli

Wine fraud, a still fashionable (and profitable) practice

Illicit markets are, for their nature, difficult to analyze. The one involving fake wine makes no exception. In fact, all the available statistics that can be found on the subject are based on estimates and often comprehend the whole “food and beverage” sector. Keeping that in mind, we can report some numbers. According to a […]

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Oct 01
Thursday, Oct 01, 2020 , Alessandro Tacconelli

The consequences of counterfeiting: not only monetary losses

Selling one thing for another, tampering goods in order to increase their commercial value and copying others’ ideas and inventions to make profits are all old and repeatedly pursued actions since the dawn of times. This of course does not mean that they are legitimate and lawful practices. In fact, besides being morally questionable, they […]

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